Weekend Box Office – ‘Insidious’ sequel scares the competition

Posted: September 16, 2013 in Movies

It’s almost October and that means horror films will soon be an abundant commodity in the cinema, however – as has been happening in the past few years – horror films are quickly becoming an all-year event and it’s no different here in September.

Insidious Chapter 2 opened the weekend at the number one spot with $41M, which is considerably strong for a horror sequel with a modest budget of only $5M (!).  Compare those numbers to the original Insidious film that opened in 2011 to only $13M.  That’s a 300+% increase, for a horror film, in a sequel, in 2013.  That is downright incredible.

Second at the box office this weekend was the Robert De Niro dramedy The Family which opened to $14.5M.  It’s a sign that the movie year is slowing down and it’s also a sign that movie-goers will watch just about anything.   However, it’s a sign that Robert De Niro still has box office draw.

Third this weekend was the Vin Diesel sci-fi action flick Riddick, which pulled in $7M in its second week.  The film will make its budget back but has severely underwhelmed in theaters.

Rounding out the top five at the box office this weekend was the early Oscar contender Lee Daniels’ The Butler and the surprising comedy We’re The Millers.  The films pulled in $5.5M and $5.4M, respectively.

Here’s the full top 10:

*Numbers in millions* (TOTAL)

1) Insidious Chapter 2 – $41 (NEW)

2) The Family – $14.5 (NEW)

3) Riddick – $7 ($31.2)

4) Lee Daniels’ The Butler – $5.5 ($100)

5) We’re the Millers – $5.4 ($131.6)

6) Instructions Not Included – $4.2 ($26.5)

7) Planes – $3 ($82.9)

8) One Direction: This Is Us – $2.4 ($26.8)

9) Elysium – $2 ($88.3)

10) Percy Jackson: Sea of Monsters – $1.8 ($62)

 

Via Box Office Mojo

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