Weekend Box Office – ‘The Hobbit’ underwhelms

Posted: December 17, 2012 in Movies

I don’t know what everyone thought was going to happen when Peter Jackson’s return to Middle Earth, The Hobbit, released?  However, I’m pretty sure pundits thought it would do a bit better than just $84M.

Don’t get me wrong, it’s a great opening number but we’re talking Peter Jackson of Lord of the Rings fame here, not just another schmoe trying to make a Hobbit movie.  The Hobbit is actually Peter Jackson’s best opening film in his career, but critics everywhere thought that this would be a film that broke box office records – not just for a December release but in general.  The Hobbit – being released in the same time window as the other Lord of the Rings films – is steady, but for a film that more than likely cost around $200M to make, Warner Bros. was undoubtedly hoping to make a wee bit more this weekend.

The number two film this weekend at the box office was Dreamworks’ resurgent animated hit, Rise of the Guardians, which seems to be making more money each week after it’s released.  Something that doesn’t happen too often.  The film posted a $7 net this weekend, but in the big scheme of things it’s going to need a lot more money to make back that $145M tap the studio spent to make the film.

The third film this weekend was Steven Spielberg’s biopic hit, Lincoln, starring Golden Globe nominated Daniel Day-Lewis in the title role.  The movie made $7.2M this weekend bringing it’s month and a half total to $107M.  Not bad, not bad at all.

Rounding out the top five this weekend was last week’s number one, Skyfall, and Ang Lee’s Golden Globe nominated hit – Life of Pi.  The films brought in $7M and $5.4M respectively.

Here is the full top 10 from this weekend:

*Numbers in millions* (TOTAL)

1) The Hobbit: An Unexpected Journey – $84.7 (NEW)

2) Rise of the Guardians – $7.4 ($71.3)

3) Lincoln – $7.2 ($107.8)

4) Skyfall – $7 ($272.3)

5) Life of Pi – $5.4 ($69.5)

6) The Twilight Saga: Breaking Dawn Part 2 – $5.1 ($276.8)

7) Wreck-It-Ralph – $3.2 ($168.7)

8) Playing For Keeps – $3.2 ($10.8)

9) Red Dawn (2012) – $2.3 ($40.8)

10) Silver Linings Playbook – $2 ($16.9)

Via Box Office Mojo


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