Box Office Numbers – Pixar Keeps It Going With ‘Brave’

Posted: June 24, 2012 in Movies

No one is a fan of every Pixar movie out there, and there’s been a bunch so if you say that you like all of them – you’re lying.  Yep, you’ve got your not-so-favorite and I’ve got mine.  Mine just so happens to be Ratatouille, I just couldn’t get behind a rat who’s a chef in Paris…just couldn’t do it.  Yours might be A Bugs Life or Wall-E, if you haven’t thought about which Pixar film wasn’t the best now’s the time because the beautiful animation studio has done it again with Brave.

The studio’s 13th consecutive number one opening at the box office is a feat that not a whole lot of other studios can boast about.  Granted that Pixar often releases their films during the summer time – when kids are out of school – and they usually don’t go up against stiff competition (Abraham Lincoln: Vampire Hunter anyone?), but 13 number ones in a row?  Yep, that’s impressive.  Brave brought in nearly $67M this past weekend, which just so happens to be right on par with the past three Pixar releases in Cars 2, Wall-E, and Up!.

The number two spot was owned by the respectable Madagascar 3: Europe’s Most Wanted, bringing in $20M.  This is the third week in a row that the Dreamworks Animation film has managed $20M+ at the box office.

Number three was the off-kilter, not-so-sure-if-serious, history revisionist film Abraham Lincoln: Vampire Hunter.  Don’t get me wrong, there is a place for movies like this one during the summer months but the film got a lot of publicity and for it to come out and get beat by two animated movies is just a slap in the face.  The movie brought in right at $16.5M, which is certainly more than Adam Sandler’s bust of a film, That’s My Boy, did last weekend.

The fourth and fifth film at the box office this weekend was Prometheus – which manages to stick around in the top 5 as it continues to grow a cult following – and Tom Cruise’s karaoke project Rock of Ages, making $10M and $8M respectably.

*Note – Steve Carrell’s Seeking a Friend for the End of the World, co-starring Keira Knightley made a respectable nearly $4M in limited showings across the country, opening in the number 10 spot on the charts.  The film only cost $10M to make so seeing that it made nearly half it’s budget back in limited showings is a pretty good sign.  You can expect a broader release in the coming weeks.*

Here is the rest of the top 10:

*Numbers in millions* (TOTAL)

1) Brave – $66.7 (NEW)

2) Madagascar 3: Europe’s Most Wanted – $20.2 ($157.5)

3) Abraham Lincoln: Vampire Hunter – $16.5 (NEW)

4) Prometheus – $10 ($108.5)

5) Rock of Ages – $8 ($28.7)

6) Snow White and the Huntsman – $8 ($137.1)

7) That’s My Boy – $7.9 ($28.1)

8) Marvel’s The Avengers – $7 ($598.3)

9) Men in Black 3 – $5.6 ($163.3)

10) Seeking a Friend for the End of the World – $3.8 (NEW)

Via Box Office Mojo


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